Director | MVRDV​

Complex & sustainable buildings


What will the future city look like? Is there a future for the city? Migration data shows that the pressure on the cities is increasing all over the world. That lead to a principle choice: cities that endlessly expand and like monsters eat the great, or a densification of cities. In his lecture, Gideon Maasland will explain how MVRDV is working on densifications of cities around the world. He will start from a research driven approach explaining the Porocity study with The Why Factory at the TU Delft. This study shows how to densify cities while at the same time the buildings can be more accessible, more open, more green, more social, more friendly, more human, more sustainable etc. From there, via new building technologies, Gideon will show examples of MVRDV projects including Valley in Amsterdam.


Director, and Architect, Gideon Maasland (NL), joined MVRDV in 2016. With extensive experience acquired over a 15-year career at several high profile Dutch offices, Maasland leads MVRDV’s Studio 8, which is responsible for large-scale, complex buildings. Renowned for his detailed and dedicated approach (which is due to his diverse educational and professional background that not only includes extensive architectural practice, but also carpentry and construction methodology), Maasland’s work is hands-on. This proved invaluable to the success of his studio in the design and construction of multiple complex, large-scale projects, which meet design expectations in the completed building, and in consistently managed processes. To ensure the highest quality, Maasland is often on the construction site directly overseeing building processes.

He leads all projects in his studio under development and construction, including the Valley, a 75,000 m2 mixed-use building in Amsterdam, as well as the construction of a 61.800 m2 residential tower project in The Hague, and the transformation of Jaarbeurs in Utrecht, a trade fair of 170.000m2. In addition, Maasland is working on various projects in Eindhoven, Poland, and the UK. Other exceptional projects include The Crystal Houses in Amsterdam, Shenzhen Terraces in China and competition designs for Schiphol’s Terminal A, and the Theater aan de Parade in Den Bosch.

“I love to work on great buildings that make a difference to the people using them or living close to them. Nothing is impossible with the help of a great team of experts, full integration of the latest BIM/scripting techniques and dedication to relationship management. But we can never make good projects without good clients.”  



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